KraftMasters Restoration appeared in over three thousand Google searches this period, keeping the company visible to local homeowners.
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32 clicks led by the homepage
"Minnesota's Go-To Contractors Since 1999" is the top page, earning 11 and 10 clicks across its URL versions and putting 25+ years of experience front and center.
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Three new pages earned their first clicks
The About page (3 clicks), the /home page (2 clicks) and the insurance claim page (2 clicks) all went from zero to getting found in search.
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Local homeowners are finding the team
"About KraftMasters Restoration | Otsego MN Roofing Company" is getting found, and the insurance claim page is reaching homeowners at exactly the moment they need a trusted contractor.
Improvements & next steps
1
Build dedicated service pages
Following the success of the insurance claim page, add pages for key services (such as roofing and storm restoration) to capture more specific searches.
2
Add location-specific landing pages
Create pages for Otsego and nearby Minnesota cities to widen the reach and capture more local search traffic.
3
Drive more Google reviews
A simple post-project review request builds review volume, strengthens local rankings, and helps turn impressions into clicks.
4
Push traffic through social media
Share before-and-after roofing projects on Facebook and Instagram to drive direct referral traffic and grow searches for the KraftMasters name.